

Tommy Hilfiger appointed UGC designers PolarcubArt, RynityRift, Zealocity, MiracleDropsRBX, Blizzei_ infused, Missmudmaam_mmm, RightIes, and Shift4D to create bucket hats, skateboards, jeans, cross body bags, and more.


A UGC designer usually gains hype by selling hats, shirts, or pants which are crafted in 3D programs like Maya, 3DS Max, or Blender. Tommy Hilfiger, also well established in streetwear and jeans, has hit up eight Roblox UGC (user-generated content) designers to create thirty items that players can style their avatars in. Yesterday, another established American prep brand decided it was time to hit the Roblox platform. Earlier this month American brand Ralph Lauren launched their Winter Escape experience on Roblox, injecting some 90s Aspen vibes to the gaming platform in time for Christmas.
